Chinese Vocabulary
背书
to endorse / endorsement
bèishū
Usage
Endorsement — to lend one's credibility to something (originally a banking term for signing the back of a note). The episode's analytical core: a celebrity producer credit IS 背书.
Hear it in real Fluentide episodes
背书 appears in 1 podcast episode at natural native speed, with full Chinese script, pinyin, and line-by-line English translation.