说到手机和电脑,我们来说一个大新闻。Speaking of phones and computers, let me tell you some big news.
你用过苹果的东西吗?Have you ever used Apple products?
这些都是苹果公司做的。These are all made by Apple.
苹果是世界上最大的公司之一。Apple is one of the biggest companies in the world.
值多少钱?How much is it worth?
四万亿美元。Four trillion dollars.
这个数字太大了。This number is too big.
比很多国家都有钱。Richer than many countries.
苹果的老板是谁?Who is Apple's boss?
以前是乔布斯。Before, it was Steve Jobs.
乔布斯是苹果的创始人。Steve Jobs was Apple's founder.
他做了第一台iPhone。He made the first iPhone.
他是一个很有名的人。He was a very famous person.
但是他二零一一年去世了。But he passed away in 2011.
去世以后谁当老板?After he passed away, who became boss?
一个叫Tim Cook的人。A person called Tim Cook.
Tim Cook当了苹果的老板。Tim Cook became Apple's boss.
从二零一一年到现在。From 2011 until now.
十五年很长。Fifteen years is a long time.
在这十五年里。In these fifteen years.
苹果变得更大了。Apple became even bigger.
赚的钱变多了。Made even more money.
苹果的收入是以前的四倍。Apple's revenue is four times what it was before.
Tim Cook做得很好。Tim Cook did very well.
Tim Cook说了一句话。Tim Cook said something.
他说:"我要走了。He said: "I'm leaving."
是九月份走。Leaving in September.
今年九月一号。September first this year.
他不再当CEO了。He will no longer be CEO.
CEO就是最大的老板。CEO means the biggest boss.
他不当CEO了。He won't be CEO anymore.
但是他不会完全离开苹果。But he won't completely leave Apple.
他会变成"董事长"。He will become the "chairman."
董事长是什么?What is a chairman?
董事长就是坐在上面看的人。A chairman is the person who sits above and watches.
不是每天管事的人。Not the person who manages things every day.
但还是很重要的。But still very important.
那谁来当新的CEO?So who will be the new CEO?
一个叫John Ternus的人。A person called John Ternus.
John Ternus是谁?Who is John Ternus?
他在苹果工作了二十五年。He has worked at Apple for twenty-five years.
他管苹果的硬件。He manages Apple's hardware.
硬件就是你能摸到的东西。Hardware is things you can touch.
手机是硬件。A phone is hardware.
电脑是硬件。A computer is hardware.
耳机是硬件。Earphones are hardware.
手表是硬件。A watch is hardware.
iPhone是他管的。iPhone is managed by him.
iPad是他管的。iPad is managed by him.
AirPods是他管的。AirPods are managed by him.
Apple Watch也是他管的。Apple Watch is also managed by him.
他管了苹果所有你能摸到的东西。He managed everything at Apple that you can touch.
现在他要当CEO了。Now he's going to be CEO.
这是一件很大的事。This is a very big deal.
因为苹果太大了。Because Apple is so big.
世界上几十亿人用苹果的东西。Billions of people around the world use Apple products.
换一个老板会影响很多事。Changing the boss will affect many things.
Tim Cook写了一封信。Tim Cook wrote a letter.
信里面他说了什么?What did he say in the letter?
他说他每天早上都读用户的邮件。He said he reads user emails every morning.
用户就是用苹果产品的人。Users are people who use Apple products.
有人跟他说Apple Watch救了他的命。Someone told him Apple Watch saved his life.
因为Apple Watch可以检测心脏问题。Because Apple Watch can detect heart problems.
有人跟他说iPhone帮他在山顶拍了最好的照片。Someone told him iPhone helped him take the best photo on a mountain top.
他说他很感动。He said he was very moved.
他觉得这十五年很有意义。He felt these fifteen years were very meaningful.
Tim Cook做过什么?What did Tim Cook do?
他让苹果自己设计芯片。He let Apple design its own chips.
芯片就是电脑里面最重要的小东西。Chips are the most important little things inside computers.
让电脑和手机跑起来。They make computers and phones run.
他还做了Apple Pay。He also made Apple Pay.
Apple Pay就是用手机付钱。Apple Pay is paying with your phone.
他还做了Apple TV。He also made Apple TV.
Apple TV就是看电影和电视剧的。Apple TV is for watching movies and shows.
他还做了Apple News。He also made Apple News.
Apple News就是看新闻的。Apple News is for reading news.
他做了很多很多事情。He did many many things.
苹果在他手里从一万亿变成了四万亿。Under him, Apple went from one trillion to four trillion.
但是现在他说:够了。But now he says: enough.
是时候让别人来了。It's time to let someone else do it.
Tim Cook今年六十五岁。Tim Cook is sixty-five this year.
但不是完全退休。But not completely retire.
他还会在苹果。He will still be at Apple.
只是不再每天管事了。Just not managing things every day anymore.
新的老板John Ternus会带着苹果往前走。The new boss John Ternus will lead Apple forward.
也许他会做新的iPhone。Maybe he'll make a new iPhone.
也许他会做新的东西。Maybe he'll make new things.
但是我们知道一件事。But we know one thing.
苹果的故事还没有结束。Apple's story isn't over yet.
从乔布斯到Tim Cook。From Steve Jobs to Tim Cook.
从Tim Cook到John Ternus。From Tim Cook to John Ternus.
每一个时代都不一样。Every era is different.
新的时代开始了。A new era has begun.